Reflex Media is a business development, branding, and marketing agency, providing software development, public relations, digital marketing, advertising, event production, product and content management, and creative services. We started in an apartment and have grown into a massively successful company with hundreds of employees, so we know how to build businesses from the ground up. We help products reach their market potential by delivering data-driven business strategies, brand incubation, and integrated marketing campaigns.

Our business is always growing, and our services are ever-expanding, so we’re always looking for talented, driven people to join our team.

We currently have an immediate opening for a full-time Product Manager. In this role, you will be collaborating with the Product Team as well as departments across the organization, including customer support, design, digital marketing, PR, and development to ensure the proper identification, prioritization, and implementation of much-needed features or improvements for our websites.

Job Responsibilities

• Assist in developing and communicating an overall product strategy for the assigned website(s), including determining key performance indicators.

• Write detailed product specifications and create wireframes to instruct the development team and designers on how to build out features you recommend.

• Research and analyze industry standards for your product(s), as well as best practices.

• Interview, survey, and test our member base to better understand what they do, how they do it, and why they do it, as well as what they want and any issues they have.

• Work to increase revenue, optimize funnels, and generally improve the customer experience.

• Keep abreast of changes in the dating industry, and actively seek to improve our offerings.

• Assist in the collection, display, and maintenance of ongoing KPI reporting.

• Conceptualize, launch, and analyze the results of A/B and user tests.

• Analyze data to determine the value/urgency of potential features.

• Collect, parse, and categorize employee and customer feedback from a multitude of sources, both internal and external.

• Develop a strong understanding of employee needs, department requirements, customer desires, and business objectives.

• Coordinate with development, customer service, and all relevant stakeholders to drive efficiency and correct usage of new and existing products by leveraging insights, generating new and creative ideas, and performing ongoing audits of current strategies and tactics.

Requirements

• Bachelor's Degree in Business, Communications, Public Relations, Marketing, Sociology, Psychology, or a relevant area of study preferred

• 3+ years of Product Management Experience or equivalent

• B2C experience is a plus

• B2B experience will also be considered as we are always open to developing new products

• Experience with growing seedling projects and advancing established brands to generate positive revenue results

• Proven experience with product marketing plans, communication, and flawless execution

• Ability to strategize, communicate, and prioritize quarterly tasks within a close-knit team setting.

• Solid writing and presentation skills are a necessity

• Experience with data analysis tools such as Excel, SQL, etc.